This past Thursday night, while unconfirmed reports spread regarding a shooting at Brown University, CNN’s Kaitlan Collins took to social media, pointing out the conflicting information and pointing viewers to her network’s 9pm newscast.
Although it is by no means a perfect news source, her statement resonated for numerous observers. It stands as one of the outlets where one can locate grounded and mostly trustworthy reporting – particularly during breaking news situations like the one developing close to a New Hampshire storage facility.
A Precarious State Amid a High-Stakes Struggle
Yet CNN, now 45 years old, finds itself in a vulnerable state as two giant media empires compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the fate of CNN has been drawn into a high-risk game of mergers and acquisitions, instead of as a question of what benefits the news-consuming public.
“This represents another instance of the profound systemic issues with roots in decades of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.
The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a larger point.
“It is often framed as a financial tale with influential figures as the main characters, but there is hardly any discussion of the common good,” Pickard said.
A Further Factor: Political Influence
This situation is further muddied by Donald Trump’s opinions about a network he has long portrayed as perhaps his main “fake news” foe.
Recall the chants of “CNN sucks!” at Trump's rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will protect him from criticism and scrutiny. That is a factor in why he seems to support Paramount Skydance, which has made a unsolicited offer.
There is a basis to prefer that company more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Possibility of More Instability
Significantly, if Netflix prevails, CNN and other cable outlets would first be spun off into a independent unit. Such a move could be a relief to many at the network, but it’s far from a guarantee of stability. That structure could pave the way for CNN for another sale. The cycle continues.
According to Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance wrote recently that competition laws should block both deals.
“Both acquisition attempts would be detrimental to the country, and both should be opposed by anti-trust authorities,” Wu recently wrote.
The Fundamental Problem and a Way Ahead
Regardless of the resolution with this particular battle, the bigger problem endures.
“What we have now is a highly system hostile to democracy, but we ought not succumb to a sense of powerlessness,” Pickard noted. Policy decisions – from the 1930s and 1940s – helped to foster this hyper-commercialized monster, and different policy decisions can address it.
Can reform occur in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that doesn’t mean it will be impossible forever.
Policies that bolster independent news organizations, bolster local journalism, subsidize public media, and prohibit the accumulation of media power in too few hands are achievable – they are vital for a functioning democracy.
Regarding media ownership, bigger isn’t better. And news organizations such as CNN cannot be pawns in the most recent merger game.